Smart Ink: 9.7× More Google Top-10 Keywords for a Printer-Cartridge Store

Client
Smart Ink
Niche
Ecommerce: printer ink cartridges
Markets
US
  • 3 → 29 keywords in Google's top 10 (US)
  • 269 → 903 impressions in Google Search Console
  • 50 → 116 weekly organic visits

Client request

Grow organic visibility in the US for a printer-cartridge store that competes across many printer models and product-specific searches.

What I did

  • An ecommerce SEO strategy for the US market.
  • A site audit with technical recommendations.
  • Keyword research for model-specific commercial queries.
  • Landing page and on-page optimization.
  • Link building from authoritative sites for the US market.
  • Visibility tracking in Google Search Console and organic traffic tracking in Google Analytics.

Results

The number of keywords in Google's top 10 in the US grew from 3 to 29, which is 9.7 times more.

Impressions in Google Search Console grew from 269 to 903 (+236%), and weekly organic visits grew from 50 to 116 (+132%).

Services in this project

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